sitereviewreport.com

Send Me to the Moon, Don’t Let Me Down

In Uncategorized on October 21, 2009 at 11:23 pm

First off, let me say that I LOVE this store: http://www.velocityartanddesign.com.  I dig their brand, their merch, and even though I don’t know them, I think I would enjoy hanging out with them.  I’m thrilled they’ve been in business for 10 years and I want them to be successful.  That’s why I’m going to pick on them for one little thing (and they are not alone in this!):  Managing data to show only what’s in stock. 

Here’s a screenshot of their nicely designed and clean site, but see the item called out?  It’s a limited edition and not in stock.  I find out when I click to go to the item detail and the “Add to Cart” button is grayed out. Ouch! It might be a fluke and luckily in this case it won’t turn me off enough so that I won’t shop there (other retailers, beware!), but it is disappointing.  It’s probably just a database fix but in your business, try to be vigilant about controlling the information and the rules around it so your customers and would-be customers don’t get bummed out on what they can’t have.

So Sad, Not in Stock

So Sad, Not in Stock

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